Redken 24/7 A.B.C. Café

REDKEN invites you to experience our latest launch: The Acidic Bonding Concentrate 24/7 Night & Day Serum.

Redken is bringing the ultimate hair repair experience to NYC this fashion week with a special pop-up at two locations.

Step into the ‘24/7 A.B.C. Café’ to enjoy caffeinated refreshments and sample of Redken’s latest launch, the Acidic Bonding Concentrate 24/7 Night & Day Serum, a first-to-market innovation designed for around-the-clock hair repair. 

The pop-up will take place February 8 & 9 from 11AM-5PM at the two locations:
Cutler Soho (465 W Broadway)
Flatiron Plaza (23rd Street & Broadway)