Sol De Janeiro Body Badalada Bloco Party

Get ready to step into Sol de Janeiro’s Bloco Party: a sensorial, street-style experience celebrating the brand’s newest obsession, Body Badalada. The pop-up experience, inspired by the brand’s Brazilian heritage, will feature Brazilian-inspired music and food, Batala Drummers, DJs, and more.

Attendees can explore:

• Photo opportunities and a vintage photo booth

• A scent layering perfume mist bar

• A mystery box vending machine

• Free samples + merch

• Free food and beverage

• Live drum performance + DJ sets


The first 100 people in line will receive a free Badalada bracelet. Plus, enter the Fast Pass line with the purchase of any Sol de Janeiro product at the Meatpacking District Sephora the day of the event.