The Fenty Beauty Shade Match Up

September 4, 2026
10:00 AM
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6:00 PM
New York
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New York, NY

About this event

Pull Up! The Fenty Shade Match Up is here! Join the IRL Party!

With 50 all-new shades, more neutrals + fine-tuned undertones, they want to help you find your perfect Pro Filt’r Fluid Flex Foundation match.

Global Shade-Matching Events

Discover Fenty Beauty shade-matching events happening globally and find the location nearest you.

Get matched IRL & Meet your new pro filtered fluid foundation.

Find your shade in just one easy scan.

Leave with freebies, goodies & giveaways!

Plus, snatch deluxe samples + gifts with purchase.

New York Locations:

Sephora 34th Street | Sept 4-6 & 12-13

Sephora Atlantic Terminal | Sept 5

Ulta Beauty 440 Kings Mall Court | Sept 11

Ulta Beauty 188 E 86th street | Sept 11

Ulta Beauty 8000 Mall Walk | Sept 11

The Fenty Beauty Shade Match Up
Recurrent
Sun,Fri,Sat
September 13, 2026