Coach is kicking off the ‘Wear Your Shine’ tour, a mobile experience traveling to college campuses in North America across the country to celebrate the Fall campaign that featured Dove Cameron, Lil Buck, Youngji Lee, and Yanfei Song. This is the next chapter of Coach’s Courage to Be Real, a mission focused on inspiring audiences to express themselves authentically and allowing to channel their inner glow into an outer shine.
Onsite, there will be a Shine scaffolding installation for guests to explore, Shine collection on display from Coach and Coach Outlet, Shine-worthy photo opportunities and complimentary seasonal beverages like tea, lattes, and hot chocolate (with SMS sign-up).
