This year, In The Raw, the makers of Sugar In The Raw, has teamed up with 40 premiere coffee partners at over 100 locations throughout NYC to celebrate one of the sweetest and most caffeinated days of the year - National Coffee Day!
The campaign, a tribute to the coffee shops proudly offering these iconic brown packets of Sugar In The Raw and other In The Raw sweeteners, kicks off on September 12th. Here's what they’re brewing:
From September 12th to October 1st, look out for posters across NYC and scan the QR code for a chance to win a gift card to one of the participating coffee shops, or visit @InTheRaw on Instagram to learn more about this exciting giveaway.
On National Coffee Day, September 29th, In the Raw is picking up the tab for a few lucky coffee enthusiasts at select coffee shops!