Welcome home, to Madewell SoHo. Join for the opening of the new flagship store.

Meet us this Saturday at Madewell SoHo's opening for hot chocolate and an exclusive custom keychain for the first 75 guests. It's the perfect place to find the perfect pair of jeans— and to make yourself right at home.

On 12.14, stop by any of our stores, and the first 10 guests will receive a coupon for a free pair of jeans with any purchase. Some exclusions apply.