Top 5 New Modern Luxury-Lifestyle Hotels to stay at in NYC
New York City is a top destination for travel, which means new hotels are continuously springing up across the city. In the past year, a new batch of lifestyle hotels have emerged, offering beautiful design, bespoke services, and immersive experiences.
In partnership with HC BRND (a creative consultancy offering hospitality services that includes innovative music curation & programming, influencer marketing, brand marketing and entertainment events for global hospitality brands, as well as exclusive online media content for hospitality consumers and insiders), we present to you the top five newest modern luxury-lifestyle hotels in NYC with must-experience social spaces programming and events.
1. Four Seasons Hotel New York
Opened November 2024
Location: 57 East 57th Street, Between Madison & Park Avenue
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The Four Seasons Hotel New York Downtown is redefining luxury in the heart of Midtown Manhattan, located on Billionaires’ Row. The property offers a new level of sophistication with a mix of classic luxury and modern design, with an exclusive spa, high-end dining, and an unbeatable location near Central Park.
Food and drink options include TY Bar, stylish, soaring space designed with Art Deco inspiration, and The Garden, a forest-like restaurant setting in the heart of New York City
2. The Surrey, a Corinthia Hotel, New York
Opened October 2024
Location: 20 East 76th Street, Upper East Side
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The Surrey is a new icon for the Upper East Side, balancing old-world charm with contemporary luxury. Offering an intimate experience with just 190 rooms, each room is exquisitely designed to reflect the style and culture of one of Manhattan’s most iconic neighborhoods.
The Surrey has a lively public restaurant, lounge and membership club, all under the Casa Tua umbrella: The Restaurant, The Lounge, and The Club.
3. The Manner New York City by Standard International
Opened September 2024
Location: 58 Thompson Street, SoHo
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The Manner New York brings a chic and luxury vibe to the city's SoHo neighborhood, with bespoke Italian furniture, dramatic murals, and exclusive guest only spaces. Its goal is to embody the generosity, discretion and effortlessness of staying with friends in New York’s most stylish neighborhood. Guests can enjoy The Apartment, a guest-only lounge with a daily apertivo.
Featuring Sloane’s, a cocktail bar with impeccable service, sophisticated bar snacks, and a delicious, thoughtful drinks program, and The Otter, a charming neighborhood restaurant.
4. The Fifth Avenue Hotel NoMAD
Opened October 2023
Location: 1 West 28th Street, NoMAD
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A historic and architectural gem, The Fifth Avenue Hotel NoMAD blends classic charm with 21st-century amenities. This property is perfect for those looking to experience both the old-world elegance of New York and the dynamic energy of the city. With elegant rooms, a rooftop bar with stunning views, and a prime location near the Empire State Building, it’s ideal for anyone craving a glamorous stay.
Featuring The Portrait Bar, a rich and intimate space, inspired by Italian villas, with an exceptional art collection. You never know who’ll you’ll run into at this sophisticated spot.
5. Aman New York
Opened August 2022
Location: The Crown Building, 730 5th Avenue
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Aman New York is a luxury hotel that provides an exclusive sanctuary amid the hustle and bustle of the city, right on Fifth Avenue. Known for its serene ambiance, minimalist design, and world-class amenities, Aman New York is an oasis in the heart of New York City.
Featuring The Jazz Club, a speak-easy style gathering space, bringing the spirit of Downtown to Midtown with a world-class offering of live music and entertainment.
These hotels are redefining what it means to experience NYC in style. Whether you're planning a visit or looking for a luxury staycation, these hotels should be at the top of your list in 2025.
For more exclusive news of new luxury lifestyle hotels in NYC and to discover their public F&B venues & event programming lineup, make sure to follow and follow HC BRND on Instagram for the latest buzz and happenings, or email at inquiries@hcbrnd.net.