To celebrate the 30th anniversary of Reasonable Doubt, Roc Nation is bringing two free immersive pop-up experiences to New York City.

Opening June 25 in Brooklyn and Manhattan, the activations will give fans an interactive journey through the music, history, and cultural impact of the iconic album that launched the career of JAY-Z and helped shape the future of hip-hop.

6.25-7.05 @ 92 Plymouth St, Brooklyn, NY 11201:

A curated retail experience in the heart of DUMBO. Features installations recreating two iconic photos from the late 1990s of JAŸ-Z taken at The Marcy Houses.

6.25 - 6.26 @ Bowery Subway Station | Corner of Bowery and Kenmare St:

Subway takeover at the Bowery station. Guests can move from one unique train car to the other, immersing themselves in content and experiences related to JAŸ-Z's early career.

Sign-up to secure your timed entry RSVP. Timed entry RSVP required for entry.